Impact of Organisational Culture and Employee Commitment on Knowledge Workers in an Insurance Company

The purpose of this paper is to provide an empirical understanding on how the constructs organisational culture and employee commitment affect knowledge workers in an insurance organisation. In the knowledge based economy, organisational culture and employee commitment play a critical role in an organisation’s sustainability. There is no one size fits all when it comes to the impact of organisational culture on organisational commitment for effective retention of knowledge workers. The relationship is based on the nature or type of the business, the environment where the business operates and employees thereof. Management of knowledge workers relies on ensuring that the culture adopted by an organisation assist to improve employee commitment, thereby retain knowledge workers. An empirical study using a quantitative design was conducted in insurance company and data was collected using survey questionnaires. Non-Probability sampling was applied where a sample size of 318 was selected from a population of +/-600 employees. The SPSS 2017 (version 25) was used for descriptive and inferential data analysis. Research results indicate that organisational culture affect affective employee commitment of knowledge workers. These findings can assist management of knowledge workers to analyse and developing organisational culture that assist in improving employee commitment, thereby retain knowledge workers. The study carried out offer executive management specific guidelines in implementing initiatives for knowledge workers retention in the knowledge-based economy.