Greater bioavailability of xanthophylls compared to carotenes from orange juice (high-pressure processed, pulsed electric field treated, low-temperature pasteurised, and freshly squeezed) in a crossover study in healthy individuals

•Serum xanthophylls but not carotenes increased with processed orange juice intake.•Xanthophylls α- and β-cryptoxanthin showed the highest responses in the serum.•Serum responses to FS and HPP-treated orange juice intake were similar.•Higher carotenoids in serum were observed after FS vs. LP orange juice intake.•Higher serum responses were observed after FS vs. PEF-treated orange juice intake.