A Design on the Information Platform of Agricultural Products Logistics

The informatization of agricultural products logistics (APL) is an objective requirement with the development of agricultural modernization. This paper briefly analyzes domestic and foreign APL, and we suggest a scheme of building logistics information platform taking the situation of Henan province (In the central of China) as an example. Considering the demand of analysis on the platform, the structure, hierarchy and function of the platform are designed by the principle of building an information platform. With the example of Henan province, we hope it could provide theoretical and practical guidance for others constructions of APL platform. KEYWORD: Agricultural products; Logistics; agricultural products logistics (APL); information platform International Conference on Industrial Technology and Management Science (ITMS 2015) © 2015. The authors Published by Atlantis Press 1796 1.2 Informationization development of Agricultural products logistics With the popularization of information technology, and with the B2B and B2C mode, online supermarkets, chain stores and other modern methods fundamentally promote the development of the agricultural market. Logistics informationization is the essential characteristics of modern APL, and makes modern APL different from traditional one. Logistics Informationization uses modern information technology to logistics, cash flow, information flow and other resources integration. It is used to construct logistics information platform and promote the development of modern APL industry. The research on informatization is related with logistics industry. Yi Quan [7], etc in an article of A research onthe construction of Yangtze River main line logistics information platform, analyzes on the Yangtze river main line feasibility and necessity of constructing the EDI system, and then finally puts forward some Suggestions of EDI system construction. Fu Lan [8] in APL information system design pointed out that in order to realize the modernization of APL, logistics information system construction is the important means, according to the function of APL system, where she divided into seven subsystems. Through the construction of public information platform and function modules with mutual cooperation, the information is sharing between the two sides of supply and demand. Cui Man, Lu Jianjun, Zhao Anxin, Wei Chen [9] from the Internet of things technology, found the low efficiency of logistics and the low degree of information sharing in the existence of coal enterprise, and propose to establish the information platform to enhance information feedback speed and information sharing degrees. 2 DEMAND OF APL INFORMATION PLATFORM Agricultural production is the main economic industry in Henan Province located in the central region of country where it has convenient transportation. This paper gives, taking Henan province as an example, a brief analysis and design of APL information platform. 2.1 Development Status of APL informationization in Henan Compared with developed countries, and domestic economic developed regions, in aspect of infrastructure, information standards, new technology applications, logistics platform construction and talents training, Henan Province falls behind a huge gap, which mainly reflected in the following aspects: (1) Logistics information disconnect, and difficult to trace agricultural product quality safety problems. (2) Poor infrastructure, difficult to establish a unified standard data and collect information. (3) Logistics information is isolated. 2.2 Analysis development of APL with SWOT method S Geographical: a transportation hub for rail, road and aviation for domestic lines of northsouth and east-west. Resources: the largest grain production base, the second fruit and vegetable production. Information network: based on Internet, broadband network information platform is constructing to be perfected. Policy: the local government issued some support policies. W Logistics management: there is no unified management, and different departments manage their own section, and also division of labor and responsibility is not clear. Circulation: unprocessed primary products occupy a large share, and it does not bring value-added benefits; circulation too much, causing an increase in costs IT backward: poor infrastructure and technology development lags behind. O Henan province established a modern logistics industry development planning in Henan province (2012-2015). Relying on a large circulation enterprises and wholesale markets, developing agricultural logistics, and supporting agricultural goods storage and distribution system in the province, to promote the development of logistics