Cognitive Dissonance in Banking Employees: Exploring Factors Amid the Artificial Intelligence Revolution

Channi Sachdeva, Veer P Gangwar, Veena Grover,Saikat Gochhait

2024 ASU International Conference in Emerging Technologies for Sustainability and Intelligent Systems (ICETSIS)(2024)

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摘要
This research explores the complex terrain of cognitive dissonance that banking industry employees encounter while negotiating the changing environment of artificial intelligence (AI) integration. In a time when artificial intelligence (AI) is revolutionizing banking processes, it is critical to comprehend the elements that lead to cognitive dissonance among employees. The study takes a multimodal approach, integrating quantitative techniques to investigate the complex interactions between factors that affect cognitive dissonance in the workplace. Data were gathered from 344 bank employees via online questionnaires. The influence of AI -driven changes on job positions, workplace relationships, and employee expectations is examined in this study. It examines how individuals' flexibility, organizational culture changes, and communication gaps affect their capacity to align their views with the quickly changing technology world. The study also looks at the ethical implications of using AI in banking organizations, taking into account how moral issues might make employees feel more cognitively disoriented. The purpose of this study's findings is to offer useful information to human resource specialists, policymakers, and stakeholders in the banking sector who are attempting to manage the difficulties caused by cognitive dissonance while integrating AI. This research helps to design solutions that promote employee well-being, adaptation, and resilience in the face of revolutionary technology breakthroughs by elucidating the multiple dynamics at play. The purpose of this study is to investigate the many aspects of cognitive dissonance that affect employees in banking.
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关键词
AI,Cognitive dissonance,employees,banking
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