The Study of Perceived Severity of COVID-19 on Online Impulsive Buying Behaviour in Vietnam: the Role of Internal Factors

Manh Ha Dao,Phuong Anh Nguyen, My Van Ly, Hong Nhung Nguyen Thi, Ha Nguyen Thi Thanh, Thanh Binh Phung

International Journal of Business Forecasting and Marketing Intelligence(2024)

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