Usability Evaluation of Food Bank Data Visualizations using Eye-Tracking Technology

Effective resource allocation in hunger-relief agencies relies on data-driven decision-making. In recent years, major hunger-relief organizations, such as food banks, have increasingly adopted data visualizations as a fundamental tool for presenting and comprehending analytics. As this trend has gained momentum, the need for establishing a standardized approach for food banks to presenting visualizations has become evident. These visualizations must be efficiently interpreted by users to prevent potentially dire miscommunications. A usability evaluation was conducted on selected visualizations using eye-tracking technology in this study. Usability concerns and design recommendations were identified. Findings of this study have the potential to improve food bank operations through evidence-based decision making.