Self-talk: research challenges and opportunities.

In this review, we discuss major measurement and methodological challenges to studying self-talk. We review the assessment of self-talk frequency, studying self-talk in its natural context, personal pronoun usage within self-talk, experiential sampling methods, and the experimental manipulation of self-talk. We highlight new possible research opportunities and discuss recent advances such as brain imaging studies of self-talk, the use of self-talk by robots, and measurement of self-talk in aphasic patients.