Retail trade in poland. part 2: prospects of development

Presenting prospects of the development of the trade in the field of market consolidation, consumer and retailers’ behavior’s as well as private labels and e-commerce was the aim of the article. Conducted analysis show that the process of market concertation, being leading direction of the development of the retail trade in Poland, will deepen. In the face of declining significance of hypermarkets, as a shopping place, in favor smart shopping, the channels of traditional and online sales will grow, and private and virtualization sales will have more and more importance.