A Checklist Proposal to Evaluate the Quality of University Websites

Currently, internet is the most wanted medium of communication and most used by people or entities. Unquestionably, it has transformed significantly consumer behaviour, namely in the access to information or in the way a product or service is purchased. In this context, the evaluation of the effectiveness of websites has increased over time, following the evolution of the concepts of Human Machine Interface, Usability and User Experience Design. In the context of the methods and processes of usability evaluation, different proposals have been developed, from direct observation, to interviews and questionnaires, among other techniques and tools. Thus, this article is based on a case study of descriptive type, based on the literature review concerning the models of evaluation of the quality of websites. The results of the article consist in the definition of a set of parameters to analyse the quality of the interface of websites and in the proposal of a checklist concerning content, aesthetics and navigation.