Crowd prediction systems: Markets, polls, and elite forecasters

What systems should we use to elicit and aggregate judgmental forecasts? Who should be asked to make such forecasts? We address these questions by assessing two widely used crowd prediction systems: prediction markets and prediction polls. Our main test compares a prediction market against team-based prediction polls, using data from a large, multi-year forecasting competition. Each of these two systems uses inputs from either a large, sub-elite or a small, elite crowd. We find that small, elite crowds outperform larger ones, whereas the two systems are statistically tied. In addition to this main research question, we examine two complementary questions. First, we compare two market structures—continuous double auction (CDA) markets and logarithmic market scoring rule (LMSR) markets—and find that the LMSR market produces more accurate forecasts than the CDA market, especially on low-activity questions. Second, given the importance of elite forecasters, we compare the talent-spotting properties of the two systems and find that markets and polls are equally effective at identifying elite forecasters. Overall, the performance benefits of “superforecasting” hold across systems. Managers should move towards identifying and deploying small, select crowds to maximize forecasting performance.