Sport Fan Attitudes on Alcohol: Insights from a Survey of Football Supporters in Scotland and England

Availability of alcohol at football matches in the UK is much debated and subject to multiple restrictions, yet there is little understanding of supporters' attitudes. A cross-sectional survey of football supporters in Scotland and England (n = 1750) was conducted April-June 2019. Most supporters viewed drinking at matches as acceptable (74.4%) and thought alcohol should be available at grounds (76.0%); around two-fifths thought most supporters consumed alcohol before matches (44.1%); but only a quarter (26.6%) thought disorder at matches was due to alcohol. Attitudes varied by supporter characteristics: supporters who were younger, in England, or more regular match-goers were more favourable towards alcohol consumption and availability at matches. We conclude that alcohol regulations in some nations and sports - where restrictions are based on historical disorder - may no longer be appropriate.