Connecting Underrepresented Minorities and Qualified Job Positions Using Online Data

Several studies previously demonstrated that underrepresented minority (URM) groups often struggle to access highqualified jobs. At the same time, a wide range of researches also indicates that diversifying the work environment can bring a very positive impact for the company, in terms of productivity and revenue. However, many companies still fail in filing their positions with diverse candidates. In this research, we aim to investigate the gap between companies offering qualified job opportunities and underrepresented minority groups and attempt to increase the digital connection between them by making the job posting process more attractive and reachable for URMs.