Innovative Behaviour And Employee Engagement: A Case Study In A Family Business

The main research objective of this study was the innovative behaviour description over the employee participation through the observation of the firm innovation process. The research focused on a small family business (retail trade), analysing the employee engagement in service design tasks. The methodology used was grounded theory and case study. The results showed that the characteristic of a family business leads to a singular form of observation of innovative behaviour. Therefore, innovative behaviour is highly influenced by employee engagement. Finally, the methodology implemented allows to be replicated in other business environments as larger family businesses, small and medium-size service firms or high technology firms.