A Simple Framework Of Intelligent Sale O2o Based On Ibeacon
WIRELESS COMMUNICATION AND SENSOR NETWORK(2016)
摘要
The concept and situation of O2O are introduced in the paper, after which the advantages of O2O were discussed. The paper then presents the realizable scheme of O2O based on iBeacon and illustrates the implementation steps. O2O's current problems were analyzed, with the ultimate result of personalized services or products for customers being proposed as the development direction of O2O in the future. The basic implementation process and framework for this are proposed.
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关键词
O2O, iBeacon, Intelligent Retail, Personalized Service
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