LOVER - Platform for Segmentation and Activation of Media Users based on Big Data and Artificial Intelligence Techniques
2021 IEEE 19th International Symposium on Intelligent Systems and Informatics (SISY)(2021)
摘要
Nowadays, the media publishers, traditionally focused on their editorial work, are being forced to innovate in the technological area to respond to the new demands of their users. Publishers are focusing their efforts on optimizing the results of online newspapers due to the significant decline in profits from advertising in print newspapers. This article presents LOVER, an intelligent personaliza...
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关键词
artificial intelligence,real-time systems,machine learning,media
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