Do consumers understand health claims on extra-virgin olive oil?

Alessia Lombardi,Domenico Carlucci,Carla Cavallo,Bernardo De Gennaro,Teresa Del Giudice,Giacomo Giannoccaro,Antonio Paparella,Luigi Roselli,Riccardo Vecchio,Gianni Cicia

Food Research International（2021）

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摘要

•Understanding health claims on food label is difficult for many consumers.•Consumer understanding of the health claims applicable to olive oil was measured.•An Olive Oil Health Claims Understanding index was constructed.•Low understanding of the health claims applicable to olive oil was detected.•Drivers of consumers understanding were identified and measured.

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关键词

Health claims,Olive oil,Food labelling,Label understanding,Healthy diet,Tobit model

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