Issues of Expansion of China Rural Resident Consumption

The international financial crisis on our economic development resulted in the inevitable impact on Chinese economy. In order to get rid of the impact, the expansion of domestic demand has been a crucial means of steady economic growth in China. However, the farmers over seven million account for a large proportion should be the main consumers in China. On the contrary, the current lack of domestic demand in China, which is mainly in rural consumption, is the lack of the critical issues of our efforts to expand domestic demand. This paper clarified the factors restricting China rural residents' consumption demand expansion, and on this basis explored the expansion of rural residents' consumption demand countermeasures. Empirical analysis was used to prove the low level of income of rural residents' constraints, and also to expose the fact that social security system was imperfect. Meanwhile, rural infrastructure restricted the consumption level of rural residents. The consumer market is an effective way to improve rural residents' consumption demand.