Measuring the Business Value of Recommender Systems

ACM Transactions on Management Information Systems, pp. 1-23, 2019.

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Keywords:
Recommendationbusiness valuefield testssurvey

Abstract:

Recommender Systems are nowadays successfully used by all major web sites—from e-commerce to social media—to filter content and make suggestions in a personalized way. Academic research largely focuses on the value of recommenders for consumers, e.g., in terms of reduced information overload. To what extent and in which ways recommender s...More

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