An Integrative Framework On Mobile Banking Success
INFORMATION SYSTEMS MANAGEMENT(2020)
摘要
This paper explores mobile banking (MB) acceptance and use through subjective measures (self-reported data) and objective measures (computer-recorded log data) with an integrative behavioral framework that combines UTAUT and IS Success models. The purpose of this framework is to determine the influence of both system-oriented and non-system-oriented factors on user behavior with MB use. SEM regression results are contrasted with both subjective and objective system use. Study's contributions are communicated to the theory and practice.
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关键词
Mobile banking, IS success, UTAUT, objective and subjective system use measures
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