The Future of Retail Operations

M&SOM-MANUFACTURING & SERVICE OPERATIONS MANAGEMENT(2020)

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摘要
Retailing consists of all the activities associated with the selling of goods to the final consumer. In this article, we review the research on retail operations published in Manufacturing & Service Operations Research (M&SOM) since 1999. We then discuss the current retail landscape and the new research directions it offers, in which M&SOM can play a prominent role.
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关键词
e-commerce,omnichannel,analytics,retail externalities
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