Drivers And Barriers For Adoption Of A Leading Social Management Standard (Sa8000) In Developing Economies

Purpose The purpose of this paper is to identify drivers and barriers for adopting Social Accountability 8000 (SA8000), a leading global social management standard. Design/methodology/approach The approach involves combining insights from Institutional Theory with a focus on economic performance to study SA8000 adoption by suppliers operating in a developing economy (i.e. India). Data collection involves interviews with adopters and non-adopters, social standard experts and auditors, and archival data on local working conditions. Findings This study confirms that customer requests are the major reason for adopting SA8000 in order to avoid loss of business. It is noteworthy, however, that those customer requests to adopt SA8000 are often symbolic in nature, which, in combination with the lack of a positive business case, hinders effective implementation. Originality/value This study is original in that it addresses social sustainability from a supplier's perspective, using the lens of Institutional Theory. The value lies in demonstrating the "supply chain effects" that arise from the "quality" of customer requests: a purely symbolic approach by customers leading to symbolic implementation vs the merits of substantive customer requests which stimulate substantive implementation.