Cross-platform Interactions and Popularity in the Live-streaming Community.

Twitch, a live video-streaming platform, provides strong financial and social incentives to developing a follower base. While streamers benefit from Twitch's own features for forming a wide community of engaged viewers, many streamers look to external social media platforms to increase their reach and build their following. We collect a corpus of Twitch streamer popularity measures and their behavior data on Twitch and third party platforms. We test the community-proposed relationship between behavior on social media accounts and popularity through examining the timing of creation and use of social media accounts. We conduct these experiments by studying the correlations between streamer behaviors and two popularity measures used by Twitch: followers and average concurrent viewers. We find that we cannot yet define which behaviors have statistically significant correlations with popularity, and propose future directions for this research.