Study on the Game Relationship Between Online-Taxi and Traditional Taxi Under the Taxi-Hailing Apps

For the aim of studying the competition and conflict between the online-taxi and the traditional taxi under the condition of Taxi-hailing apps participation, as well as exploring the coexistence and win-win relationship between these two modes of transport. In consideration of the establishment of the game model based on the cost parameters and the Bertrand model on account of the price competition, this paper analyzes the game relationship between the online-taxi and the traditional taxi in the aspects of the cost and the charge price. The experimental results show that different strategies schemes need to be developed for different costs and charge prices, in the condition of cooperation between the two sides can effectively improve the utilization of resources, alleviating the worsening traffic pressure, then achieving win-win results.