Role of relevant lead users of mainstream product in the emergence of disruptive innovation

Technological Forecasting and Social Change, pp. 314-322, 2017.

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Abstract:

We combine insights received from prior research on the role of lead user and prior investigations of disruptive innovation. Our research illustrates the role of a particular lead user, which we refer to as the relevant lead user, in paving the way for the potentially disruptive technology to be a definitely disruptive one. Through focuse...More

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