Heuristics for Grid and Typography Evaluation of Art Magazines Websites.

This article proposes a set of heuristics to inform web designers and developers in the evaluation of online art magazines. The authors compiled the heuristics from judicious literature reviews and analysis of websites from five art magazines. The set focuses on two graphic design elements, grid and typography, that are applied to online material. A heuristic evaluation was performed per the proposed heuristic, which validated the set for effective application as a web design tool.