Reference points in revenue sharing contracts - How to design optimal supply chain contracts.
European Journal of Operational Research(2016)
摘要
•We develop a behavioral decision model for revenue sharing contracts incorporating reference points.•We conduct three laboratory experiments to test our behavioral model.•We find significant deviations from profit-maximizing predictions.•Reference prices can explain the observed decision biases.•We discuss the consequences of reference points on supply contract design.
更多查看译文
关键词
Supply chain management,Contracting,Behavioral operations research,Experiments,Reference-dependent valuation
AI 理解论文
溯源树
样例
生成溯源树,研究论文发展脉络