More Than Just Fun And Games: Bsg And Glo-Bus As Strategic Education Instruments

JOURNAL OF MANAGEMENT EDUCATION(2014)

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摘要
Simulations like the BSG and Glo-Bus allow students the opportunity to practice their integrated, strategic management skills in a relatively riskfree environment or "live case." We review these games and address their strengths, along with the challenges associated with their classroom application. Because of their sound designs and intimacy with the principles of strategic management, the BSG and Glo-Bus provide unique and particularly rich contexts for student application of capstone constructs through complex, yet enjoyable, competitive frameworks.
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关键词
strategic management, experiential learning, games
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