Ensemble methods for uplift modeling

    Data Mining and Knowledge Discovery, Volume 29, Issue 6, 2014.

    Cited by: 28|Bibtex|Views14|Links
    EI
    Keywords:
    Uplift modelingEnsemble methodsBaggingRandom forests

    Abstract:

    Uplift modeling is a branch of machine learning which aims at predicting the effect of an action such as a marketing campaign or a medical treatment on a given individual by taking into account responses in a treatment group, containing individuals subject to the action, and a control group serving as a background. The resulting model ca...More

    Code:

    Data:

    Your rating :
    0

     

    Tags
    Comments