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What's in a hashtag?: content based prediction of the spread of ideas in microblogging communities

WSDM, (2012)

Cited by: 529|Views194
EI

Abstract

Current social media research mainly focuses on temporal trends of the information flow and on the topology of the social graph that facilitates the propagation of information. In this paper we study the effect of the content of the idea on the information propagation. We present an efficient hybrid approach based on a linear regression f...More

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