A measurement-driven analysis of information propagation in the flickr social network

    WWW, pp. 721-730, 2009.

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    Keywords:
    information disseminationinformation propagateinformation spreadinformation propagationviral marketingMore(10+)

    Abstract:

    Online social networking sites like MySpace, Facebook, and Flickr have become a popular way to share and disseminate content. Their massive popularity has led to viral marketing techniques that attempt to spread content, products, and ideas on these sites. However, there is little data publicly available on viral propagation in the real w...More

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