Proceedings of the 2nd International Workshop on Business intelligencE and the WEB

EDBT/ICDT '11 joint conference(2011)

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摘要
Over the last decade we have been witnessing an increasing use of Business Intelligence (BI) solutions, which allow business people to query, understand, and analyze their business data in order to make better decisions. Traditionally, BI applications allowed business people to acquire useful knowledge from the data of their organization by means of a variety of technologies, such as data warehousing, data mining, business performance management, OLAP, periodical business reports, and the like. Yet, in the very recent years, a new trend emerged: BI applications no longer limit their analysis to the data inside one company. Increasingly, they also source their data from the outside, i.e., from the Web, and complement company-internal data with value-adding information from the Web (e.g., retail prices of products sold by competitors), in order to provide richer insights into the dynamics of today's business. In parallel to the move of data from the Web into BI applications, we are now assisting to the move of BI applications from company-internal information systems to the Web: BI as a service (e.g., hosted BI platforms for small- and medium-size companies) is the target of huge investments and the focus of large research efforts by industry. The idea is that of outsourcing the processing and analysis of large bodies of data and consuming BI from the cloud: the so-called Cloud Intelligence.
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关键词
International Workshop,data mining,business performance management,consuming BI,BI platform,data warehousing,BI application,company-internal data,Business intelligencE,periodical business report,business data,business people
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