The Dynamics of Rivalry
Business Strategy Review（1999）
关键词
for how long,faster and more sustainably than competitors. just three forms of rivalry capture the dynamics of these processes: developing potential customers,managers use resources they already have to develop the further resources they need,capturing rivals' customers and competing for sales to shared customers. each of these applies no,and with what expected effect. in this battle,firms face a constant challenge to understand and manage competition over time: what to do when and how much,process development
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