Dr. Jim Jansen is a full professor in the College of Information Sciences and Technology at The Pennsylvania State University. Jim has 250 or so publications in the area of information technology and systems, with articles appearing in a multi-disciplinary range of journals and conferences. His specific areas of expertise are Web searching, sponsored search, and personalization for information searching. He is co-author of the book, Web Search: Public Searching of the Web , co-editor of the book Handbook of Weblog Analysis, author of Understanding User - Web Interactions Via Web Analytics, and author of Understanding Sponsored Search. Jim is a member of the editorial boards of ten international journals and editor-in-chief of the journal Internet Research. He has received several awards and honors, including an ACM Research Award and six application development awards, along with other writing, publishing, research, and leadership honors. Several agencies and corporations have supported his research. He is actively involved in teaching both undergraduate and graduate level courses, as well as mentoring students in a variety of research and educational efforts. He also has successfully conducted numerous expert witnessing cases (web searching, web analytics, keyword advertising, click fraud) and consulting projects (web searching, web analytics). Jim resides in Charlottesville, Virginia, USA and Doha, Qatar..